Lisa Eisenpresser is the President of Relativity Digital Studios (RDS), a state-of-the-art digital studio that brings Hollywood sensibilities to the digital realm. Under Eisenpresser’s leadership, RDS is creating feature length digital films, television-quality programming for digital platforms, compelling content campaigns in partnership with Relativity’s film, sports and fashion divisions, and unique branded content solutions for reaching and engaging audiences.

Prior to joining Relativity, Eisenpresser served as Co-Founder and Head of Development for The Story Lab, a division of Dentsu Aegis, where she produced TV and Web content to help brands reinvent the way they engage their consumers. In addition to MOTOR CITY MASTERS, a TV series that Eisenpresser created and executive produced in 2014 with Chevrolet and Turner Networks’ truTV, her original client work included content for companies like MTV, MySpace, Adidas, McDonalds, and two award-winning digital series for Pernod Ricard, Brotherhood and Single Stories.

Before The Story Lab, Eisenpresser was also a founder and CEO of two companies: SaysMe, backed by Intel Capital and Ashton Kutcher’s Katalyst Media and partnered with Comcast Cable, was an advertising platform that enabled individuals to create and run their own commercials on TV. Sunshine Direct was a full–service direct response TV venture that spawned Keaton Manufacturing Company, a lifestyle and home furnishings brand with Diane Keaton. She also served as VP of Original Content at BoxTop/iXL  where she created pioneering original web series for the Microsoft Network and as VP, Strategic Development at Brilliant Digital Entertainment where she ran a 3D animation studio producing multipath movies. Eisenpresser graduated with honors from Brown University where she also received a Ford Foundation Grant to teach Modern Culture and Media.